Question 1.1. (TCO 1) Today’s healthcare marketers are operating in an environment characterized by _____. (Points : 5)a limited role for healthcare consumersaccess to much better consumer datadeclining numbers of marketing expertsa focus on marketing directly to physiciansQuestion 2.2. (TCO 1) The consumer movement in healthcare has been driven by a number of factors, including _____. (Points : 5)the growth of the baby boom cohort as the dominant healthcare consumer groupthe growth of managed carelimited competition among healthcare organizationsthe homogenization of the population in terms of demographics, lifestyles, and health behaviorQuestion 3.3. (TCO 2) In the _____ stage of the healthcare consumer decision making process, the healthcare consumer begins to understand how the product/service addresses their health problem. (Points : 5)problem recognitioninitial awarenessknowledge awarenessalternative evaluationQuestion 4.4. (TCO 2) In ______ segmentation, the market is segmented by the extent of use of a particular service. (Points : 5)geographicpsychographicusagedemographicQuestion 5.5. (TCO 3) A _______ strategy aims to indicate to customers how the company differs from current or potential competitors. (Points : 5)positioningpreemptivebrand imagedistributionQuestion 6.6. (TCO 3) The _____ strategy in healthcare typically refers to the location where services are rendered. (Points : 5)productplacepromotionpriceQuestion 7.7. (TCO 4) In an effort to serve a segment of the population facing mobility issues, Southwest Health Center has developed a mobile health unit that is able to provide health screenings at a number of community sites. This represents a decision related to which element of the marketing mix? (Points : 5)Product strategyDistribution strategyPricing strategyPromotional strategyQuestion 8.8. (TCO 4) Using _____ marketing, a healthcare organization is able to work towards their goals of keeping customers happy, ensuring repeat business, and realizing the revenue potential of long-term relationships. (Points : 5)relationshipdirect-to-consumerinternalconciergeQuestion 9.9. (TCO 5) The Marketing Director of Mercy Hospital is considering a promotional technique that provides broach reach, low costs, and a short lead time. The best option would be (Points : 5)public relations.advertising.personal sales.direct marketing.Question 10.10. (TCO 5) The Marketing Director of Mercy Hospital is exploring a variety of media choices for an upcoming advertising campaign. Using _____, the marketer is able to attain frequent exposure at a low unit cost, yet it has a short shelf life. (Points : 5)television advertisingradio advertisingnewspaper advertisingInternet advertising
Assignment # 3 is a research assignment.
We studied Apache Pig in lecture # 4. You are supposed to do online research and find out one case study where Apache Pig was used to solve a particular problem. I am expecting 4-page write-up. Please provide as much technical details as possible about solution through Apache Pig. Please draw technical diagrams to explain the solution.
I am expecting maximum one page for business problem and 3 pages of technical solution. I want everyone to do research and provide their own write-up.
Please draw your own diagrams and don’t go more than 4 pages in total.
We studied Apache Pig in lecture # 4. You are supposed to do online research and find out one case study where Apache Pig was used to solve a particular problem. I am expecting 4-page write-up. Please provide as much technical details as possible about solution through Apache Pig. Please draw technical diagrams to explain the solution.
I am expecting maximum one page for business problem and 3 pages of technical solution. I want everyone to do research and provide their own write-up.
Please draw your own diagrams and don’t go more than 4 pages in total.
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Assignmen1.docx
In order to effectively manage their own health, individuals need to have competencies in two areas—basic literacy and basic health literacy. What is the difference? Basic literacy refers to the ability to read, even simple language. Health literacy is defined as, “the degree to which individuals have the capacity to obtain, process, and understand basic health information and services needed to make appropriate health decisions” (National Coalition for Literacy, 2009). Unfortunately, according to a Department of Education report on health literacy, only 12% of adults aged 16 and older are considered to have a proficient level of health literacy (U.S. Department of Education, 2006). Acquiring health literacy skills has become more complicated with the explosion of online health information, some credible and some misleading.
In this Discussion, you focus on how to help individuals find credible information on the Internet and develop strategies nurses can use to increase the health literacy of their patients.
To prepare:
- Think about the nurse’s role in improving the health literacy of patients.
- Consider the many ways patients access health information, including blogs, social media, patient portals, websites, etc.
- Reflect on experiences you have had with patients who self-diagnose using online medical sources.
- Using the Internet, the Walden Library, or other trustworthy sources, identify a resource that you could introduce to patients to help them evaluate the credibility of health information found online.
- What are some strategies you could employ to improve the health literacy of patients?
Read the attached article and analyze the identified benefits and consequences of applying the Theory of Integral Nursing to clinical practice. Discuss your analysis and identify the strengths and weaknesses of the scholarly article. Specify 2 MSN Essentials which most relate to the application of the Theory of Integral Nursing in clinical practice.
**Under the Class Resources tab, students will find the MSN Essentials which help to guide and shape graduate nursing education. Select 2 of these essentials that most closely reflect the concepts of the theory of integral nursing as instructed above.**
W2: Emergency Management and Response
Discussion Questions: Analyze the idea that the only way to safeguard the public from continuing threat of bioterrorism is to impose restrictions on civil liberties. What are some trends that have been taken in American history in dealing with public health issues? Describe the various elements of public health statutes that are important elements of public health emergency response plans. Should restricting civil liberties be a last resort when dealing with public health issues?
Instruction
300 words
APA Style with a minimum of 2 sources
Quotations and references
Question Description
I would love some help! I have FIVE microbiology papers I could really use help writing. If references are used, it needs to be in MLA format and the questions that need to be addressed in the papers are listed below. There is no limit on the number of pages: the questions about the organisms, their disease and disease processes, etc, just need to be answered.
1.) Please discuss the mechanisms that Bordetella pertussis, Streptococcus pneumoniae,
Corynebacterium diphtheriae and Mycobacterium tuberculosis utilize to cause disease in the
respiratory tract. You must state what disease these microorganisms cause and what role does
transduction play in their disease causing process. In addition, please discuss the host immune
defenses the microbes would have to overcome to be successful at causing disease. Also, please
discuss what the microbe could contain that would allow them to overcome these host immune
responses, and the association between normal flora and respiratory tract infections. Include a
discussion what roles personal hygiene, quorum sensing and sequential timing play in microbial
respiratory tract diseases. What’s a receptor-mediated process? What’s the significance of SOD
and catalase to the pathogenesis of Bordetella pertussis? What’s an obligate aerobe? What’s
generalized and specialized transduction and their significance to the pathogenesis of
Streptococcus pneumoniae and Corynebacterium diphtheriae?
2.) Please discuss the mechanisms that Clostridium tetani and botulinum, Streptococcus
pneumoniae and Trypanosoma cruzi and brucei. utilize to cause disease in the nervous system.
You must state what disease these microorganisms cause. In addition, please discuss the host
immune defenses that the microbes would have to overcome to be successful at causing disease.
(Hint: A.) Include the three routes of entry to gain access to the nervous system and the role of the
blood brain barrier. B.) Explain what physical trauma has to do with microbial diseases of the
nervous system. C.) Include a discussion on quorum sensing, and its relationship to diseases in
the nervous system.) Include a discussion what roles personal hygiene and sequential timing play
in microbial nervous system diseases. Please include methods to prevent Clostridium tetani and
botulinum from causing disease. Also, include a section on whether or not we can eradicate
Trypanosoma spp.and why we probably cannot develop a vaccine for Trypanosoma
infections.Lastly, please include a section on the relationship between toxoids and Clostridiuim
tetani and botulinum.
3.) Please discuss the mechanisms that Neisseria gonorrheae, E. coli, Staphylococcus
saprophyticus and HIV utilize to cause disease in the urogenital tract. You must state what
disease these microorganisms cause. In addition, please list and explain the host immune defenses
that the microbe would have to overcome to be successful at causing disease. Include in your
discussion the basic differences between the female and male urogenital, which could play a role
in the success of these microbes to cause disease. Also, please discuss the association between
normal flora and urogential infections, and the role of the port of entry and exit for the microbes
to establish successful infections. Please include methods to prevent these microorganisms from
disease. In addition, please include on HIV’s ability to use reverse transcription and integration
into the host’s genome
4.) Please discuss the mechanisms that Pseudomonas aeruginosa, Staphylococcus
aureus,Propionibacterium acnes and Streptococcus pyogenes utilize to cause disease on skin and
in the eyes. You must state what disease these microorganisms cause. In addition, please list and
explain the host immune defenses that the microbe would have to overcome to be successful at
causing disease (Include a discussion what role personal hygiene plays in microbial skin and eye
infections). Also, please list and explain what the microbes could contain that would allow them
to overcome these host immune responses. Please explain how these infections could lead to
more serious conditions such as endocarditis. (Hint: Discuss the relationship between local and
systemic infections and septicemia.) Include a discussion what roles quorum sensing and
sequential timing play in microbial skin and eye diseases.
5.) Please discuss the mechanisms that Streptococcus mutans, Helicobacter pylori, E. coli and
Staphylococcus aureus and Taenia solium utilize to cause disease in the digestive tract. In
addition, please list and explain the host immune defenses that microbes would have to overcome
to be successful at causing disease. As we have studied, some parasites can cause digestive tract
infections and some have the ability to form cysts. Please explain how a cyst may play a role in
the ability of the parasite to cause disease. In addition, please explain the difference between
excystation and encystation. Also, please discuss the association between normal flora and
digestive tract infections, and the role of the port of entry and exit for the microbes to establish
successful infections. Include a discussion what roles personal hygiene, quorum sensing and
sequential timing play in microbial digestive tract diseases. In addition, please state in your
answer the roles of proper food preparation and sanitation play in the decrease of microbial
digestive tract infections and the significance of a capsule on particular strains of E. coli that
causes digestive tract infection vs. strains of E. coli that cause urinary tract infections.
Question Description
The purpose of this Assignment is to explore the various meanings behind one concept in the field of nursing. It is important to understand that while professionals from various fields will use the same word, they often carry very different meanings. Likewise, it is important for every health professional to be able to explain the meaning/use/interpretation of a term to patients in a way that they can understand. To complete this Assignment, you will explore the various definitions of a single word (concept) and compile a detailed description of theses definitions and interpretations of that word.
To begin, select a word (concept) familiar to you in health care that has multiple interpretations and uses, e.g., heart. The heart is an organ, a muscle, a control center, a source of emotion, etc. Examples to choose from include, but are not limited to:
failerrordeathinnovationquality
teamsoulspiritresearchevidence
lonelinesshardinessstressgriefcare
rehabilitationtrauma
Feel free to be creative in your choice of terms. You will provide a description of uses, definitions, and varied interpretations of the term using a variety of multiple academic disciplines outside the discipline of nursing. Academic disciplines to choose from include, but are not limited to:
sociologyanthropology
psychologypolitical science
economicscomputer science
religioneducation
philosophybusiness
Uses, definitions, and interpretations will be obtained from primary and secondary sources or reliable web sources recognized as credible and authoritative (not dictionaries or Wikipedia). Sources to choose from include, but are not limited to:
periodicalsbooks
government websitesprofessional associations
universitiescredible/authoritative websites
Directions:
Identify the concept and purpose for studying the concept and relevance to nursing practice.
Conduct a preliminary literature review to identify multiple uses of the concept.
Describe the various usages of the term.
Determine the critical attributes of the concept.
Create a theoretical and operational definition of the concept.Use at least 3 references.APA format
Step 1:
Considering the principles explored in this article, as well as lesson materials previously covered, write two (2) paragraphs for the paper you just finished (the week 5 position paper). First post your thesis statement (a single sentence that is not a question) in bold; then post your counterargument paragraph and rebuttal paragraph for your persuasion paper that you just finished.
One paragraph will be the antithetical paragraph, offering a view that opposes yours. This is your counterargument paragraph.Ease your reader into the paragraph. Maintain your identity as the writer who supports your stance.You might start your counterargument something like this, “There are some who feel this view on ________ is flawed.They say that _________ …”
The second paragraph will be the reinforcement of your thesis, addressing the objections identified in the counterargument paragraph. This is your rebuttal. Make the transition from counterargument to rebuttal a smooth one. You can use wording like this to get into your rebuttal: “While some objections have been made regarding _________, the case for _________ is still a strong one.”
As you move into the week 7 paper, remember these principles of examining a viewpoint that is the opposite of your own. Your problem analysis paper in week 7 may be stronger by recognizing solutions other than the one you are suggesting. Looking at those solutions and then explaining why yours is preferred is one way to give you more credibility.
Sample Initial Student Post
Thesis: Food from McDonalds is good for one’s health because McDonalds serves fish sandwiches, chicken sandwiches and nutritious salads.
Counterargument paragraph (state what the other side thinks)
McDonalds serves unhealthy food because McDonalds’ main sales are high calorie drinks, fatty hamburgers, and oily French fries. Only a small minority of total McDonalds’ sales are healthy, such as salads and fish sandwiches. In addition, McDonalds hamburgers are 1,000 calories per serving….
Rebuttal paragraph (refute the counterargument)
It may be true that McDonalds sells unhealthy hamburgers; however, McDonalds’ salads contain lettuce, spinach, tomatoes, and other healthy ingredients. Leafy green vegetables have antioxidants that help fight inflammation, heart disease and cancer. Eating McDonalds’ salads is good for one’s health….…
Responses to Other Students
Provide feedback to your fellow students about their paragraphs, using these questions as guides:
Is the thesis a single sentence that presents a solid idea?
Do the counterargument and rebuttal paragraphs make sense?
Is the writer able to rebut his/her argument point by point?
What strengths are especially striking?
What areas could be improved?
Wk 5 Individual: Preparing for Working in Teams [due Day#]
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Assignment Content
1.
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Collaboration is everywhere, especially in the health care industry. It is important to learn how to work and communicate in a collaborative environment. As you progress through your program, you will experience learning teams in your courses. Learning teams provide you with valuable experiences that will prepare you for working collaboratively in the health care industry.
Navigate to the University Library homepage.
Locate the Learning Team Toolkit on the upper right side of the homepage.
Create a 7- to 10-slide Microsoft® PowerPoint® presentation that identifies the Learning Team resources provided by the University and the importance of working effectively in a team. A presentation format has been provided for this assignment; however, you may choose to format your presentation in another professional manner.
Include the following in your presentation:
Slide One: Title Slide
· Title of presentation
· Your name
· Course abbreviation and course number
· Due date
· Your facilitator’s name
Slide Two: Introduction
· Describe what the Learning Team Toolkit is.
· Provide screenshots of the Learning TeamToolkit.
Slides Three and Four: Review the Learning Team Charter
· Explain the importance of the Learning Team Charter.
· Why is it created?
· Why is it important in collaborative environments?
· How can it be used during team conflicts?
· Why is it important to communicate with your faculty?
Slides Five and Six: Review the Learning Team Evaluation
· Explain the importance of the Learning Team Evaluation form.
· Why is it important to rate the members of your team?
· Why is it important that your faculty know how you would rate your team members?
Slide Seven: Learning Team Toolkit Resources
· Explain the resources available in the LearningTeam Toolkit.
Slide Eight: Importance of Team Work
· Explain the importance of team work in education and the workplace.
· Identify some strategies you would use when working in a team.
· Identify effective communication you would use when working in a team.
Slide Nine: References
· Cite 3 peer-reviewed, scholarly, or similar references.
· Format your references according to APA guidelines.
Note: Speaker notes are to be provided for each slide. Refer to the “Tutorial: Adding Speaker Notes to Microsoft® PowerPoint® Presentations” document for more information on how to add speaker notes to your presentation.
Note: The University’s Center for Writing Excellence provides samples of different deliverables. Under Samples, you will find a sample Microsoft® PowerPoint® presentation to use as a reference while creating your presentation.
Cite 3 peer-reviewed, scholarly, or similar references to support your presentation.
Format your assignment according to APA guidelines. Include a title slide, detailed speaker notes, and a reference slide.
Submit your assignment.
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Please read Rubrics attached Overview The purpose of the three ungraded worksheets for this course is to assist the student in identifying the key pieces of information necessary for completing the assignments and meeting the course outcomes. See the corresponding rubric for specific grading criteria and point breakdown. Do not upload the worksheet; the purpose of the worksheet is to support the rubric. For this course, the student must first select a healthcare issue. The issue must be a public-health policy issue. Students may not use issues relevant for private organizations or institutions, such as internal policy issues. It must be an original policy; one not currently in legislation. The goal of this course is to get the student involved in healthcare-policy issues that impact the general public. This will involve a meeting with local policymakers such as city, county, and school-board officials. Students are free to work at the state or federal level as well. Students must carefully consider their particular policy issue, applicable level of government involved, course time constraints, and objectives/outcomes of the assignments. Students are to select a policy issue, research the issue including policy analysis, plan the policy, and plan meeting with a policymaker for the purpose of presenting the issue, proposing recommendations and asking questions about how change can occur. The student will reflect on the experience, develop plans for follow-up with the policymaker as needed, and consider ways in which advocacy efforts can continue. It is important that students understand that they are not responsible for ensuring the implementation of their policy issue during this eight-week course. The actual implementation of policy changes can take extended periods of time. The student’s responsibility in this course is to plan a meeting with a policymaker and, based on the student’s research of the policy issue come up with a proposition or recommendation to address the issue and then have an initial meeting with a policymaker, ideally in person but alternatively via telephone, videoconferencing, or use of other technology. Be sure to examine all three ungraded worksheets and assignments, including the actual scoring rubrics, now. This ungraded worksheet directly relates to and impacts all ungraded worksheets and graded assignments related to this course. Information noted on the worksheets become part of the graded assignment.
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