Health Economics Exam II Answer 1 of these 2 questions. Discuss what is known about price elasticities of demand for various health care services. Discuss why policy makers need to have elasticity estimates when proposing new benefit plans. Answer 1 of these 2 questions. Describe the costs and benefits of systems that use non-physicians as primary-care providers. Describe the economic issues at play when a physician chooses whether to specialize and when they have chosen to specialize, the economic factors in picking a specialty. Answer 1 of these 2 questions. Comment on the notion of induced demand for physicians and how this relates to the observation that where there are more hospitals there are higher rates of utilization. Discuss the search process for physician services by patients paying attention to how patients search, on what they search, what causes patients to switch from one physician to another and why you can conclude that price differences are more likely to be observed in larger cities than in smaller ones. Answer 1 of these 2 questions. Define and discuss the notion of the “residual claimant” and why the organization of a hospital is important in determining who it is likely to be. the matter of the “residual claimant.” Discuss the data as it relates to the changing nature of what hospitals do. Answer this question. Summarize (fully) the “Demise of the American Hospital”
MKT345
Midterm exam
Question #1 (100 points)
You are planning to open a new bakery in a medium size town of about 200,000 people in the
US. Your bakery will be 100% organic. It will be the first organic bakery in town (there are no
organic super markets in the town, although some super markets offer selective organic
products but no organic baked goods or desserts). You will be offering organic as well as gluten
-free bread, bread-related ingredients, pies, muffins, doughnuts, and other types of desserts.
Given that organic ingredients are more expensive your prices are going to be about 20%
higher than your competitors’ prices. You have limited resources and you cannot afford to spend
a lot of money in traditional promotional methods. Instead, you need to utilize social media to
create awareness among your target audience.
1.1 Identify your target market(s)
1.2 What is the key positioning of your bakery relative to the competition? Describe a desirable
brand image that the bakery should pursue. You should also come up with a name for the
bakery that captures the brand image,
1.3 You want to generate as much publicity as possible for your grand opening. How are you
going to utilize the social media to maximize exposure and attendance? Provide a detailed
list of the social media you will use, as well as how you will use them. For example, if you
decided to use Twitter, then you should provide a sample tweet message. Listing all
possible social media is not a good answer. You may list several, but I would like to see how
you will rank the ones you will use based on their importance for this particular situation.
1.4 In addition, you want your social media strategy to generate long-term interest for your
bakery beyond the grand opening. Provide a detailed list of the social media you will use, as
well as how you will use them. Listing all possible social media is not a good answer. You
may list several, but I would like to see how you will rank the ones you will use based on
their importance for this particular situation. Keep in mind that some of the social media may
be ranked higher for generating “buzz” for the opening, but may be ranked lower in terms of
their role for generating long-term interest for the bakery.
1.5 Describe the key elements of the web site to maximize awareness, attendance to the grand
opening, and long-term interest.
1.6 Explain the role of listening and the main component of listening you will use to monitor and
improve the online brand of the organization. Make sure to support your responses.
Grading Rubric
1.1 (10 points) The points will be given based on how accurately and detailed the description of
the target market is.
Midterm exam
Question #1 (100 points)
You are planning to open a new bakery in a medium size town of about 200,000 people in the
US. Your bakery will be 100% organic. It will be the first organic bakery in town (there are no
organic super markets in the town, although some super markets offer selective organic
products but no organic baked goods or desserts). You will be offering organic as well as gluten
-free bread, bread-related ingredients, pies, muffins, doughnuts, and other types of desserts.
Given that organic ingredients are more expensive your prices are going to be about 20%
higher than your competitors’ prices. You have limited resources and you cannot afford to spend
a lot of money in traditional promotional methods. Instead, you need to utilize social media to
create awareness among your target audience.
1.1 Identify your target market(s)
1.2 What is the key positioning of your bakery relative to the competition? Describe a desirable
brand image that the bakery should pursue. You should also come up with a name for the
bakery that captures the brand image,
1.3 You want to generate as much publicity as possible for your grand opening. How are you
going to utilize the social media to maximize exposure and attendance? Provide a detailed
list of the social media you will use, as well as how you will use them. For example, if you
decided to use Twitter, then you should provide a sample tweet message. Listing all
possible social media is not a good answer. You may list several, but I would like to see how
you will rank the ones you will use based on their importance for this particular situation.
1.4 In addition, you want your social media strategy to generate long-term interest for your
bakery beyond the grand opening. Provide a detailed list of the social media you will use, as
well as how you will use them. Listing all possible social media is not a good answer. You
may list several, but I would like to see how you will rank the ones you will use based on
their importance for this particular situation. Keep in mind that some of the social media may
be ranked higher for generating “buzz” for the opening, but may be ranked lower in terms of
their role for generating long-term interest for the bakery.
1.5 Describe the key elements of the web site to maximize awareness, attendance to the grand
opening, and long-term interest.
1.6 Explain the role of listening and the main component of listening you will use to monitor and
improve the online brand of the organization. Make sure to support your responses.
Grading Rubric
1.1 (10 points) The points will be given based on how accurately and detailed the description of
the target market is.
1.2 (15 points) 10 points will be given on a detailed and proper selection of a brand image
consistent with the bakery’s products. 5 points will be given to the selection of a proper
name. The name should reflect the brand image and be easy to remember and pronounce.
1.3 (20 points) The points will be given based on identifying the most appropriate social media,
ranking them in terms of importance, and explain how they should be used to generate buzz
and high attendance at the opening event.
1.4 (20 points) The points will be given based on identifying the most appropriate social media,
ranking them in terms of importance, and explain how they should be used to generate long
term interest for the business.
1.5 (20 points) The points will be given based on identifying and describing in detail how the
website should be designed, and what should be on it, to generate long term interest for the
business.
Read the following chapter of your textbook and upload your notes
Carah, N. & Louw, E. (2015). The industrial production of meaning. In N. Carah & E. Louw, Media and society: production, content and participation. Sage publications, Ltd. (pp. 39-58)
Carah, N. & Louw, E. (2015). The industrial production of meaning. In N. Carah & E. Louw, Media and society: production, content and participation. Sage publications, Ltd. (pp. 39-58)
Note-taking
DO NOT simply cut and paste quotations from the text to fulfill the requirements for taking notes for each subsection. You will not get any grade for doing this as this does not demonstrate your understanding. It only indicates that you can select quotations. Only use quotations in the manner indicated below, where the writers use particularly evocative language.
First contact
Scan the document
You will understand more if you quickly scan the chapter. Read the questions that start the chapter, the writers’ objectives for the chapter (under the heading “In this chapter we”) and the conclusion. By reading these parts of the chapter you will understand the writers’ aims. You now have a map of the chapter that will help focus your thinking and evaluate what you are reading.
Identify the main focus of the chapter
In two or three sentences explain clearly what is the main claim that the writer is trying to make in the chapter and how it seems to contribute to the objectives laid out in the overall introduction to the book.
Focus on the claims and examples made under each subheading
Examine the subheadings the writers use as these will help you focus on the way in which the writers build the argument. Write each of the subheadings down. Read each section of the text under the subheadings and make the following notes
- In one sentence identify the main claim being made in the subsection
- When the writers use an illustrative example in a subsection, in one or two sentences explain what the example is and what it is being used to illustrate
- If you find a quotation that you want to remember write Quotations I Wish to Remember and write the quotation including the page number
Apply your own lens to the content
Select something from the chapter that you found particularly evocative. Perhaps you found something particularly interesting, problematic, true or counter to your experience, true or counter to something you encountered in another class. Write a short paragraph of three or four sentences explaining what was evoked by reading this part of the text. Ensure that it is clear which part of the text you are referring to.
Ask questions of the content
In their book The miniature guide to the art of asking essential questions, Richard Paul and Linda Elder explain that questions are a fundamentally important part of our education. Asking questions generates greater understanding. They argue that if the reader is not asking questions of a text they are not really engaged in substantive learning. You are required to ask questions of each chapter using the following headings.
- Clarifying Question(s)
- If there is something that you do not understand, under the heading
- Conceptual Questions
- Writers use concepts. Concepts are ideas that are less concrete. They are ideas we use in thinking. They provide people to create a mental map of the world. Through concepts we define situations and define our relationships to the world around us. This will become particularly clear after we read Chapter One of your textbook and so I will add to this definition after we read that chapter.
Current Topics in Nursing Informatics
Each student in this course possesses a unique background and skill set. Drawing from your own career and experiences, identify a current information-technology-related problem or opportunity for improvement.
- Explain the scope of the problem using both anecdotal and evidentiary information to “build your case”
- Once you have identified and explained the problem, propose a solution or series of steps to be taken in order to improve the situation
- Your recommendations for improvement may include design and utilization of new technology or perhaps upgrades to that which already exists
- Be creative in your approach
- Explain how the changes will benefit nursing and improve patient outcomes
- Topics for discussion may include (but are not limited to): legal ramifications of information technology/systems, ethical considerations in information technology, redundancy in documentation, ease of use and navigation in chosen operating system, or the use of data to improve health outcomes
- Approach this assignment as though you are the advanced-practice informatics nurse responsible for convincing others that a change is needed and then moving forward with planning, implementation, and evaluation of the project
Use language that reflects the proper use of grammar, punctuation, spelling, and word choice. Make sure the paper is well organized, using headings throughout to guide the reader.
(1,200–1,500 words)
Go to Google and search Blogger. Here is an example of a blog.
Role of Program Planners and Policy Makers in Health Promotion
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Your comments will be graded on how well they meet the Discussion Requirements posted under “Before You Begin.”
Module 4 discusses the importance of program evaluation. Drawing from the required readings, as well as your own personal and/or professional health-related experiences, what are the pros and cons for conducting program evaluation?
Drawing from your module readings, as well as your personal/professional experiences, evaluate and discuss the effectiveness of utilizing comprehensive strategies in decreasing tobacco use and increasing physical activity. of Program Planners and Policy Makers in Health Promotion
Previous Next
Your comments will be graded on how well they meet the Discussion Requirements posted under “Before You Begin.”
Module 4 discusses the importance of program evaluation. Drawing from the required readings, as well as your own personal and/or professional health-related experiences, what are the pros and cons for conducting program evaluation?
Drawing from your module readings, as well as your personal/professional experiences, evaluate and discuss the effectiveness of utilizing comprehensive strategies in decreasing tobacco use and increasing physical activity.
Paper: Innovative Nursing Care Delivery (750 words min) Innovative Nursing Care Model; Development/Implementation Team for Innovative Nursing Care Model; Evaluation of Model: Outcome Measurement
THIS PAPER APA FORMAT IS ABOUT 40% OF GRADE. FORMAT IS VERY IMPORTANT HERE. IM GIVING THE OUTLINE WITH EXCATLY WHERE AND HOW THIS PAPER NEEDS TO INCLUDE AND WHERE TO PUT THE INFORMATION. PLEASE THIS NEEDS TO BE EXACTLY LIKE THE OUTLINE IM INCUDING. ALL TOPICS AND FORMAT (APA) HAS TO BE 100%. I WILL DESPUTE THIS PAPER IF I END UP WITH UNDER A 80%.
For this paper, you will develop an innovative nursing care delivery model for a vulnerable population, care specialty, and setting in the United States OR a low income global country that reflects nurse managed care, collaboration, care across settings, and technology.
For your paper, it is easiest to focus on one (1) population, one (1) health issue/disease, and one (1) type of setting within a country. Be specific. If you use a low income country, name your low income country (see list at the end of this) and adjust your model to the disease(s) and conditions found within that country. Consider that low income countries will not have access to the same level of facilities, technology related to diagnostics and communication, medications, and the health care professionals found in the U.S.
–A vulnerable population include low income children & adults; elderly; homeless; migrants; immigrants; racial & ethnic minorities, people with chronic health or terminal conditions/diseases (or any group at risk for obtaining appropriate health care).
-A care specialty include preventative care; primary care; acute care; chronic care; palliative or end-of-life care (including the targeting of any disease or condition that results in a health risk).
-A setting include rural or urban community housing and/or clinic; school; specialty unit in a hospital; emergency room; health provider office; armed services facility; rehabilitation facility; hospice facility; ambulatory health care center; client home; nursing home; short term stay housing (or any setting where a vulnerable client/patient population is available for care).
LIST OF SELECTED COUNTRIES
African Republic Algeria
Angola
Dem Rep of Congo Ethiopia
Ghana Madagascar Malawi Mozambique Niger Senegal Sierra Leone South Africa Uganda Zambia Zimbabwe
Bolivia Ecuador Guatemala Haiti Nicaragua Peru
Afghanistan Egypt
Iraq Morocco Somalia Sudan Yemen
Bangladesh North Korea Myanmar Nepal
OUTLINE OF EXACTLY HOW THE PAPER NEEDS TO BE:
Title of Paper (top of page 2, centered) Innovative Nursing Care Delivery: [Name of Your Model]
PAPER HEADING: Introduction [Level 1] What is your model’s population, setting, care specialty, and your model’s goal(s) and/or purpose(s)? For example, are you targeting a particular group or disease/condition? Choose a name for your model and include it in your paper title.
PAPER HEADING: Description of the [Name of Your Model] [Level 2] You are welcome to use your creativity in the model–develop your own or base it on an existing model. For ideas, start with the articles found with the assignment, textbook (Global Health 101) scenarios, or do literature searches on the internet. However, be sure that the model is nurse-led or nurse-managed. Registered nurses have authority to make decisions regarding nursing diagnoses, interventions, and referrals. Registered nurse practitioners have additional authority related to medical diagnoses and interventions (prescriptions).
Be sure to include the themes crucial to meeting the challenges of the future: nurse- managed care, collaboration, continuity of care and technology in describing your model. Be aware of cost-effectiveness; you could develop the “Cadillac” of models, but no one would consider implementing it because the cost would be too high.
Nurse led and nurse managed health care. [Level 3] How is your model nurse managed? Were nurses instrumental in the development and implementation of your model? Are nurses consulted and/or make decisions re: budget, personnel, and the communication, referral, and evaluation processes?
Partnerships and collaboration. [Level 3] What partnerships and collaborations exist for your model? Are they at the professional level (i.e., social workers, nutritionists, community leaders) and/or the organizational level (home health care agencies, public health departments, hospitals)?
Continuity of care across settings. [Level 3] What happens when a patient/client moves to a different setting, i.e., home, hospital, hospice, clinic, emergency room, etc. How is communication handled so the patient/family needs are consistently met when moved across settings?
Technology. [Level 3] What technology is used? Is it low-technology (basic assessment tools, screening tests) or high-technology (i.e, patient diagnostic, monitoring, and/or data processing systems) or a combination of both?
PAPER HEADING: Development/Implementation Team for the [Name of Your Model] [Level 2] Your team is important to carry out model’s goal(s). Depending on your model and setting, your team may include other registered nurses, nurse practitioners, community workers, nurse assistants, licensed practical nurses, nutritionists, physical therapists, occupational therapists, dentists, social workers, community leaders, psychologists, clergy, administrators, informatics technicians, physicians (if physicians are part of the team, they should function as consultants, not “captain of the ship”). Include your team members and briefly discuss their functions in carrying out the model goal(s)/purposes(s). How would communication and referrals be handled? Again–think about the cost effectiveness–could ancillary staff (nurse assistants, trained community workers) be used just as effectively?
PAPER HEADING: Evaluation of [Name of Your Model]: Outcome Measurement [Level 2] After implementation of the model, what outcomes would you measure Would you look at cost comparisons and/or savings? Patient satisfaction? Staff satisfaction? Fewer ER visits and/or re-hospitalizations? Decreased incidence of a particular disease/condition? Increased number of therapies? Increased knowledge of a disease or intervention?
For outcomes, be specific on what, who, when and how. For example, if you do a survey:
What type of survey is it (i.e., satisfaction, data gathering)?
Who would you survey (i.e., staff, patients, administrators)?
When would you do the survey (i.e., time period; pre/post tests)?
How would you conduct the survey (handout, mailing, computer analysis)?
Philosophy of Nursing
After reading this weekâs assigned chapters, think about your nursing philosophy. In your own words, discuss your philosophy of nursing. Reflect on the definition of the four concepts of the nursing meta-paradigm. Write your own definition for each concept of the meta-paradigm of nursing. Which concept would you add to the meta-paradigm of nursing and why? Which concept would you eliminate and why?
Your paper should be 1â2 pages in length, in APA format, typed in Times New Roman with 12-point font, and double-spaced with 1″ margins. Cite at least one outside sourceusing APA format.
Health care continues to create new services to provide care to patients that are cost effective and efficient. With the aging population, more emphasis is being place on skilled nursing facilities (nursing homes), assisted living facilities (ALFs), and continuing care communities (CCCs) in particular.
Identify a specific skilled nursing facility (nursing homes), assisted living facility (ALFs), and continuing care community (CCCs) in your community and discuss the similarities and differences between this organization’s structure, staffing profile, and service emphasis compared to general acute care hospitals that also provide care to the elderly.
please include references
Q2
Review the Institute of Medicine (IOM) report: “The Future of Nursing: Leading Change, Advancing Health,” focusing on the following sections: Transforming Practice, Transforming Education, and Transforming Leadership .
Write a paper of 750-1,000 words about the impact on nursing of the 2010 IOM report on the Future of Nursing . In your paper, include:
The impact of the IOM report on nursing education .
The impact of the IOM report on nursing practice, particularly in primary care, and how you would change your practice to meet the goals of the IOM report .
The impact of the IOM report on the nurse’s role as a leader .
Cite a minimum of three references .
Final Project: Critical Thinking and Ethics
Objective:
For this assignment, you will create a research paper. This project involving professionals from academic and student affairs, and students, to design a strategy for the teaching, learning, and assessment of critical thinking (one of five common student learning outcomes for undergraduates) that integrates academic and student affairs. The project will be 5-10 pages long, including the title page and reference page.
ASSIGNMENT GUIDELINES ( 2 points/ 10%):
Students will generate a model that can be used at Florida-State and elsewhere for the integration of academic and student affairs in the teaching/learning/assessment of general education outcomes (for instance, ethical reasoning, social responsibility, or human diversity)
| EACH PAPER SHOULD INCLUDE THE FOLLOWING: |
- Introduction (5 points / 25%) Provide a brief synopsis of the Importance of critical thinking (not a description), in your own words.
- Plan of research and supporting investigation sources (10 points / 50%)
- Your paper will include the following:
Research questions:
- Can our students (mostly 1st-year) apply the process of critical thinking to an event or experience outside of the classroom?
- Does the inclusion of a practice writing on critical thinking result in better performance by students than those who did not have the practice?
- Do students with specific characteristics (for instance, entering ACT, transfer hours, race/ethnicity, sex) perform better on these tasks than others?
Is there a correlation between performance on the writing assignment and college life?
Research Design:
The research design will focus on the introduction into already existing classes the completion of a standardized test, critical thinking instruction and practice (1/2 students), and a common assignment that will be scored using a common rubric( ACT, FCAT, SAT, EOC, or college entering exam ). All students will complete a writing assignment in which they apply critical thinking to an event or experience outside the classroom.
Outcomes:
The intent is to have this project serve as a model for the integration of student affairs and academic affairs for the teaching, learning, and assessment of broad “general education” outcomes.
- Conclusion ( 3 point/ 15%)
Briefly recapitulate your thoughts & conclusion to your research. How did this impact your thoughts on Critical Thinking?
The evaluation will be based on how you respond to the above, in particular:
- a) The clarity with which you consolidate, establish and apply your research.
- b) The depth, scope, and organization of your paper.
- c) Your conclusions, including a description of your opinion of critical thinking after you finish this class.
Instructions
In this unit, you have been learning about marketing procedures in healthcare organizations. This assignment will give you an opportunity to reflect on what you have learned and offer your own thoughts about the unit material.
Your reflection paper should cover the following topics:
Do you believe that creating and implementing a marketing plan for a healthcare organization is important? Why, or why not?
Think about your own healthcare facility or one in your community. What do you think would be an effective marketing message for the healthcare facility’s target market?
Thinking about that same facility, what are two marketing vehicles that may be appropriate for it?
Do you believe that this unit has helped you learn more about marketing procedures in healthcare organizations? Why, or why not?
Your reflection paper should consist of at least one page with no APA formatting required.
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