Marketing homework help

TERM PROJECT Guidelines
 
Overview
 
The project is a business analysis and proposal to expand an existing or new product and/or service (from hereon, the “offering”) into the team’s assigned emerging market (EM) which the Project Group (acting as president of the business unit) will present to the class (acting as the Executive Committee of the corporation), seeking approval-in-principle to proceed. The proposal will not include an exhaustive financial justification; rather, it will apply the lessons learned in this course and seek to demonstrate the profit potential of the offering opportunity and the problems that need to be overcome in order to achieve success in penetrating the assigned EM. You have already received your team-country assignments which were made on a completely random basis.
 
Toward this end, you are to identify an offering that either currently exists in your assigned country (AC) or will be newly introduced there by you. If it is currently being marketed in your AC, make sure that the offering is either failing or has not reached its potential, so that you will be in a position to suggest strategies to improve its performance. (In other words, do not choose an offering that is already successful in your AC.)
 
With respect to weight, Phase I and Phase II are each worth 20% while Phase III is worth 60% of the entire Term Project assignment.
 
Required Steps
 
PHASE I:
 
Market Size/Potential Assessment: Begin by selecting several candidate offerings that are fit to be your focal one to market in your AC, then reduce the number to one final offering that you will work on..
a) If the offering is already being marketed there, examine its performance to ensure that it has been disappointing and that it has not reached its potential which, you have determined, certainly exists.
b) If the offering is new to your AC, again, make sure you clearly identify that there is indeed a market by doing a thorough market assessment.
 
Whichever you choose to work on, you need to calculate your selected offering’s its approximate market potential in your AC, and justify your choice fully. As you do so, think Uncle Toulmin! I and the audience will ask you to back up your choice with quantitative and qualitative evidence. You need to submit supportive diagrams, charts, numbers, etc., and of course, the bibliography of sources you have used.
 
Submission Content: Be mindful of the Toulmin method, meaning be concise and specific in your writing; edit out all repetitions and irrelevant material and have a valid evidence for all your claims. (Use your numbers, charts, what not in the Appendix for this purpose). Also be mindful of submitting a fully professional piece of work with proper grammar and proper citation of others’ work. Use the APA Style Guidelines for proper citations; the same style that is adopted in your IB8090 course.
 
Submission Format: Maximum two pages of text excluding the Appendices and Bibliography; typed 12 font, 1.5 space; any Appendices you attach must serve a purpose and be referred to in the text, do not attach any document that does not support any claim. Be selective in your choice of Appendices; more is not necessarily better, actually too many only serves to distract the reader.
Submission Date: September 8, 2020
 
PHASE II:
 
Environment Assessment: Use your CAGE and PESTEL frameworks as well as all the other pertinent tools you have learned in IB 8090, such as the RCII, et al. to assess the CHALLENGES and OPPORTUNITIES that each of these macro-environmental factors impose upon your project of marketing your selected offering in your AC. I will post a sample (it is only a sample!) PESTEL analysis on our site with the realization that it is only one of the many ways to utilize that framework. Go online to choose the best that fits your offering and AC.
 
Submission Content: Be mindful of the Toulmin method, meaning be concise and specific in your writing; edit out all repetitions and irrelevant material and have a valid evidence for all your claims. (Use your numbers, charts, what not in the Appendix for this purpose). Also be mindful of submitting a fully professional piece of work with proper grammar and proper citation of others’ work. Use the APA Style Guidelines for proper citations; the same style that is adopted in your IB8090 course.
 
Submission Format: Maximum three pages of text excluding the Appendices and Bibliography; typed 12 font, 1.5 space; any Appendices you attach must serve a purpose and be referred to in the text, do not attach any document that does not support any claim. Be selective in your choice of Appendices; more is not necessarily better, actually too many only serves to distract the reader.
Submission Date: September 18, 2020
 
PHASE III:
 
Marketing Strategy: In this section, you are to describe the basic elements of your proposed entry and marketing strategy. Most of what you do in this phase will be informed by the work you complete in the previous two phases as well as the topics covered in Chp. 18 of the Hill book, my power points and lectures on marketing. Below is the general outline to follow. Details will be filled in under the subheadings as we continue to cover the elements of marketing strategy.
 
A. Marketing Goals
B. Value proposition and STP
C. Product/Service Strategy (Cover standardization vs. adaptation in this context.)
D. Pricing Strategy (Cover standardization vs. adaptation in this context)
E. Advertising and Promotion Strategy (Cover standardization vs. adaptation in this context)
F. Distribution and Logistics Strategy (Cover standardization vs. adaptation in this context)
 
 
 
Submission Content: Be mindful of the Toulmin method, meaning be concise and specific in your writing; edit out all repetitions and irrelevant material and have a valid evidence for all your claims. (Use your numbers, charts, what not in the Appendix for this purpose). Also be mindful of submitting a fully professional piece of work with proper grammar and proper citation of others’ work. Use the APA Style Guidelines for proper citations; the same style that is adopted in your IB8090 course.
 
Submission Format: Maximum five pages of text excluding the Appendices and Bibliography; typed 12 font, 1.5 space; any Appendices you attach must serve a purpose and be referred to in the text, do not attach any document that does not support any claim. Be selective in your choice of Appendices; more is not necessarily better, actually too many only serves to distract the reader.
Submission Date: October 6, 2020

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Accounting homework help

For the final project, you will be expected to locate the financial statements of a company and perform a trend and ratio analysis of those statements using all the concepts you have learned in the course.
Formatting and length guidelines:
You should use APA (American Psychological Association) guidelines for formatting the title page (make sure you give your paper a meaningful title like “Financial Analysis of XYZ company”), references, in-text citations and subheads. Some (free) helpful sites on how to do APA style citations are on the PBSC library website: http://palmbeachstate.libguides.com/apa
Your paper should be at least 6 to 8 pages long, plus a title page and a list of references.
You should use MS Word format, double-spacing,1 inch margins all the way around, page numbers on every page except for the title page and 12 point Times New Roman font.
Correct spelling, grammar and punctuation are expected. You are also expected to write formally at a collegiate level.
Research guidelines:
Go to http://finance.yahoo.com. The instructions that follow refer to how to locate the information in Yahoo but you may choose to use Hoover’s through the PBSC library website (if you are unsure how to locate and search within Hoover’s, please contact library support from the library website) or obtain the financials directly from the company.
Search for the company you wish to analyze. If you choose a publicly traded company, their financials will be listed in Yahoo Finance and Hoover’s. If you choose a private company, you must obtain their financials directly from them and submit the financials as appendices to your final project.
On the bottom left hand corner of the company’s page on Yahoo Finance is a section called “Financials”. There should be three links — Income Statement, Balance Sheet and Cash Flow. If the company you picked does not have one of those or does not have three years’ worth of data for each of those, then pick another company.
You should have at least two sources other than the textbooks in the class. These sources can be websites, newspaper or journal articles or books. Don’t forget to cite the source of your financials (Yahoo Finance or otherwise). You may use any legitimate source (i.e. National Enquirer is not acceptable but NY Times is).
Writing guidelines:
Your paper should have the following sections using the subheads indicated below. Each section should be at least 1 page:
Introduction: In this section, introduce the company you have selected and include basic background information about the size and type of company, locations and products.
Income Statement Analysis: In this section, answer the following for the trend analysis: What is the total revenue, total costs of revenue and net income for each year? How have these numbers changed over the three years and what could be some reasons why these numbers have changed the way they have? In addition, pick at least one appropriate (for this statement) ratio or financial in addition to what is provided and calculate that and explain it. See the section on ratio analysis below for ideas.
Balance Sheet Analysis: In this section, answer the following for the trend analysis: What are the total assets, liabilities and shareholder equity for each year? How have these numbers changed over the three years and what could be some reasons why these numbers have changed the way they have? In addition, pick at least one appropriate (for this statement) ratio or financial in addition to what is provided and calculate that and explain it. See the section on ratio analysis below for ideas.
Cash Flow Analysis: In this section, answer the following for the trend analysis: What are the total cash flows from operating, investing and financing activities as well as the change in in cash and cash equivalents for each year? How have these numbers changed over the three years and what could be some reasons why these numbers have changed the way they have? In addition, pick at least one appropriate (for this statement) ratio or financial in addition to what is provided and calculate that and explain it. See the section on ratio analysis below for ideas.
Conclusion: In this section, answer the following: What are the most important things you have discovered in your analysis? What are some conclusions you reached? What are the highlights of your paper?
Ratio Analysis: In addition to the trend analysis above, it is customary to also analyze ratios. Use one of the analysis below to analyze ratios:
Beta: A measure of risk that is usually published and not calculated by you (A beta greater than 1 suggests that the company is more volatile/risky than the market)
Current ratio = Current Assets/Current Liabilities (A current ratio greater than 1 means the company has enough assets to cover all current liabilities should the need arise)
Quick ratio = (Current Assets – Inventory)/Current Liabilities (When you are dealing with a company that carries a lot of inventory, a quick ratio is a better indicator than a current ratio because it acknowledges that inventory is not typically liquid).
Profit Margin = Net Income/Sales (Represents how much of each dollar in sales remains after all costs are covered)
Return on Equity = Net income/Total equity (Represents the return for all holders of equity in that company)
EBIT Return on Assets = EBIT/Total assets (Represents the pre-tax return on the total net investment in the firm from operations or alternatively, how efficiently management has used assets)
Debt-equity ratio = Total debt/Total equity (Represents the long term solvency or financial leverage in that company)

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Sociology homework help

Two Theories and Ideal Model of Counseling Supervision

Use Figure 2.1 (see attached file) on page 20 of the Bernard and Goodyear Fundamentals of Clinical Supervision  text to complete this discussion.
Choose one theory from the following  groups: models grounded in psychotherapy theory, developmental models,  or process models.
Then, choose a second theory from one of the two  groups you did not choose from for the first theory.
For this discussion:

  • Compare the first orientation you chose with the second. Describe the benefits and limitations of your choices.
  • Decide which theoretical perspective best supports your ideal model of supervision. Provide a rationale for your decision.
  • Discuss the theory of the supervisor you interviewed for the  assignment in this unit. Describe how it supports the model used by your  interviewee.

Complete in 600-750 words

Use at least 3-5 references in APA 7th edition.

  • attachment

    Figure2.10CategoriesofClinicalSupervisionModels.docx
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Management homework help

The objective of the final research project is for you to experiment in applying the concepts and methods learned in class to a real world problem. You may choose any problem that interests you; for example, you may conduct a marketing research study to test a new product/service concept, or conduct a research study to offer recommendations to existing products and services. Either way, the problem should be relevant to a business or governmental organization and should look like a professionally crafted proposal for work to be done.
 
Guidelines for the Proposal Project:
When selecting a project, make sure you have a clear understanding of the research problem(s) at hand, a realization of the organizational constraints for dealing with such a problem (including time and budgetary restrictions), and an understanding of how the information provided by your research will facilitate decision making.

  1. Background Section: DESCRIBE the problem in detail, making sure you showcase your knowledge of the issue. Identify the information needed to address the research problem. Make sure this section identifies and explains the issue in detail, citing external sources to justify the research idea. I STRONGLY suggest you include some tables or background DATA in this section to support your research idea.
  2. Methodology Section: Choose a research design and justify its choice (e.g., survey, experiment, focus group, or combination of methods).  This again should be written out IN DETAIL.  Why the path you are choosing?  What are the drawbacks and benefits? (HINT: Do not just say “qualitative” or “quantitative” – which type, how will you conduct it, what other strategies will be used, WHO will do it?  Where?  When?  Timeline…etc. Develop the data collection method(s). This should include a sampling plan (who will you talk to and WHY THAT GROUP?) and instrument design (e.g., questionnaire or interview/focus group guide).
  3. Limitations Section: What are the problems you foresee in this research and how do you plan to address them?
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how a market force affects the health care industry and describes an associated ethical challenge that could influence management practices.

Write a 35 page executive report that explains how a market force affects the health care industry and describes an associated ethical challenge that could influence management practices. Recommend two strategies to prevent or address the ethical challenge and explain how the strategies maintain compliance with external regulations.For this assessment, suppose you work for a health care organization whose senior leadership strives to make ethical decisions related to ever-changing external forces. As part of the management team, you have been assigned to analyze one of the market forces affecting the health care industry. You need to choose one of the following market forces: Managed care. Caring for aging baby boomers. Integrative medicine.Then you need to choose one segment of the health care system (insurance, reimbursement industry, hospitals, long term care facilities, and so on) to use as the focus of this analysis. For example, you may decide to focus on integrative medicine in long-term care facilities.Review the resources provided and conduct your own research on the topic you have selected. You will need to use current, relevant information and statistics from at least three authoritative resources to support your work. Be sure you also look at regulatory agencies that oversee the topic and health care system segment you selected.Format this assessment as an executive report, following APA guidelines for citations and references. Please be sure you include a title page and a references page.RequirementsIn the executive report you develop for this assessment, be sure you complete the following: Explain how the market force you selected is affecting the health care industry. Include any statistics you found during your research. Describe at least one ethical challenge related to the market force that might influence organizational management practices. Recommend at least two strategies leadership might use to prevent or address the challenge. Consider whether a CSR initiative could help prevent the ethical challenge.Explain how your recommended strategies will maintain compliance with external regulations.

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UNIT II Assignment

The best

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What would be different in your life?

 Psychology homework help
 
Social workers who utilize the solution-focused model are mindful of how their conversations with their clients, families, groups, or even community members facilitate their thinking about solutions. The client is always the “expert,” and therefore social workers ask questions to explore how the client perceives the problem and situation.
Social workers may use solution-focused questions such as the miracle question. For example, “Suppose you woke up one morning and by some miracle everything you ever wanted, everything good you could ever imagine for yourself, had actually happened—your life had turned out exactly the way you wanted it.
What would be different in your life?” When clients are asked this, it forces them to reflect on what they want or would like to achieve. By projecting themselves into the future, clients are more likely to imagine what is possible rather than focusing on the past and their failures. This allows for the possibility of developing solutions.
In this Discussion, you apply the solution-focused model and solution-focused questions. You provide other solution-focused questions, similar to the miracle question that was provided for you.
Although the textbook provides actual examples of solution-focused questions, always think about your client—you may have to modify the question a bit to take into account the client’s age, cognitive and developmental stage, culture, etc., so that the question makes sense to the client.
To prepare:

  • Recall a case from your fieldwork experience to use for this Discussion.
  • Review and focus on pages 520–521 in your textbook.

 
Post: No More Then 500 Words

  • In 1 to 2 sentences, briefly identify and describe the problem as perceived by the client, family, or group that you dealt with in your past fieldwork experience.
  • From the list of solution-focused questions on page 520 (e.g., exception questions, coping questions, scaling questions, and relationship questions), identify two different types of questions, and ask each question as if you were actually asking the questions to the client. (Remember, do not use the miracle question.)
    • Remember that the goal of these questions is to assist clients in identifying a solution
  • Explain how asking these two questions would help the client in coming up with the solution.
  • In 1 to 2 sentences, reflect and explain how asking these questions made you feel and perhaps how the client might feel.
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RESOURCES SYSTEMS THEORY PROVIDES A MEANINGFUL AND BENEFICIAL MEANS OF EXAMINING CHALLENGES IN HEALTH CARE ORGANIZATIONS

RESOURCES SYSTEMS THEORY PROVIDES A MEANINGFUL AND BENEFICIAL MEANS OF EXAMINING CHALLENGES IN HEALTH CARE ORGANIZATIONS.

 NO COMMENTS
As noted in the Learning Resources systems theory provides a meaningful and beneficial means of examining challenges in health care organizations. To do this effectively however it is essential to assessallsystem components as some may be relatively healthy while others are problematic.For this Assignment you apply systems theory to the examination of a problem in a department or a unit within a health care organization. (Note:You may use the same problem you identified for the Discussion as long as it meets the criteria for this assignment.)To prepare:Write a 3- to 5-page paper (page count does not include title and reference page) that addresses the following:Marquis B. L. & Huston C. J. (2015).Leadership roles and management functions in nursing: Theory and application(8th ed.). Philadelphia PA: Lippincott Williams & Wilkins.Johnson J. K. Miller S. H. & Horowitz S. D. (2008). Systems-based practice: Improving the safety and quality of patient care by recognizing and improving the systems in which we work. Retrieved from http://www.ahrq.gov/downloads/pub/advances2/vol2/Advances-Johnson_90.pdfThis article addresses the importance of systems-based practice (SBP) in health care workplaces. The authors state that SBP knowledge is one of six core competencies that physicians have to know in order to provide safe and proper care for their patients.Manley K. OKeefe H. Jackson C. Pearce J. & Smith S. (2014). A shared purpose framework to deliver person-centred safe and effective care: Organisational transformation using practice development methodology.FoNS 2014 International Practice Development Journal 4-(1).Retrieved from the Walden Library databases.Meyer R. M. & OBrien-Pallas L. L. (2010). Nursing services delivery theory: An open system approach.Journal of Advanced Nursing 66(12) 28282838.Retrieved from the Walden Library databases.In this article the authors examine the effects of nursing services delivery theory in large-scale organizations. Among other benefits this theory supports multilevel phenomena and cross-level studies and it can guide future research and the management of nursing services.
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>Accounting homework help

1st  Jong
Six flags filed for bankruptcy back in June 2008. The company was unable to pay its debt around $2.4 billion and around $300 million payments to preferred stockholders due in August (Forbes, 2009). Daniel Synder, the owned 6% of Six Flags, became the chairman in 2005 and hired a new management team, and sold off underperforming parks. Since he came the chairman, I reported losses of $558.8 million in two years. The reason why Six Flags field for bankruptcy is that Six Flags only make profits during the peek-season between April to September. However, they kept expending and building new parks across the country instead of focusing the old parks and rebuilding them. After emerging from Chapter 11 bankruptcy, they turned the company’s ownership over to bondholders (Hals, 2010). According to Hals, “The company exits bankruptcy as Six Flags Entertainment Corp and under the control of hedge funds such as Stark Investments, Pentwater Capital Management and Bay Harbour Management. The funds owned its bonds and invested $725 million to recapitalize the company.”
Six Flags continued to develop new rides in Texas, and Chicago which were great attractions for the thrill seekers. Keeping the relationship with Time Warner also helped Six Flags recover from bankruptcy; implementing the feature rides themed after Batman, Superman, and other DC Comic Characters (Katje, 2014). After change in the management, the attendance figures kept growing since 2009. The exact numbers provided from Katje were: 23.3 million (2009), 24.3 million (2010), 24.3 million (2011), 25.7 million (2012), and 26.1 million (2013).
Six Flags reported that they have been producing revenue increase for nine consecutive years (Six Flags, 2019). Six Flags now has 26 parks across the United States, Mexico, and Canada, entertaining millions of families with themed rides, water parks, and unique attractions. Six Flags is definitely doing better than ever, but COVID 19 could have a great impact on Six Flags.
References
Forbes. (2009, June 13). Six flags files for chap. 11 bankruptcy. https://www.forbes.com/2009/06/13/six-flags-bankruptcy-business-chapter-eleven.html
Hals, T. (2010, May 3). Six flags emerges from bankruptcy. U.S. https://www.reuters.com/article/us-sixflags/six-flags-emerges-from-bankruptcy-idUSTRE6422RF20100503
Six Flags. (2019, February 14). Record revenue for ninth consecutive year at six flags. https://investors.sixflags.com/news-and-events/press-releases/2019/02-14-2019-105951697
2nd Bri
For this discussion forum, you are to research a company that declared bankruptcy and then reorganized / came out of it stronger and for the better. Discuss what you think made your chosen entity go into bankruptcy, any significant measures it took during bankruptcy, and what happened to it once it came out of it.
There are several great examples of companies that have gone bankrupt and emerged stronger through reorganization. One great example is General Motors who declared bankruptcy in 2009. Prior to 2009 General Motors was riddled with conflict. The different divisions within the business were expected to fight for resources and left to deal with devastating financial constraints. Aside from internal issues, the Great Recession of 2007-2009 played a large part in the business becoming unprofitable. One of the largest steps that GM took during reorganizing was hiring a new management team. President Obama, that oversaw the bankruptcy reorganizing, let go the CEO of the company, Rick Wagoner. The newly installed management team includes Mary Barra, CEO, Dan Ammann, president, and Mark Reuss, vice president. Barra and Reuss have a long connection to the business, both have family members that worked for the company as well as started their own careers within the company. The three leaders are all very different and bring their own personality to the business but all three are dedicated to remaining cohesive and inventive. In order to create a better system, the company streamlined its internal finances that were utterly disorganized prior to 2009. The segments of the business were all closely evaluated in order to access gains and losses. The new team sold off subsidiaries and reduced the number of offerings in order to focus on where the business could continue to be profitable. In order to remain successful, the leaders of the company know they must remain vigilant. While there has been expansion in the auto industry for the last decade another recession of downturn is inevitable. The leaders have decided that their test is still yet to come but they often run through different scenarios in order to prepare for the future and potential difficulties (DeBord, 2018). When the company filed for bankruptcy in 2009, they held $82 billion in assets and $173 billion in liabilities (Bigman, 2013). Currently they are ranked 18th on Fortune 500 list and had $228 billion in assets (General Motors, n.d.).
References
Bigman, D. (2013, October 30). How General Motors Was Really Saved: The Untold True Story Of The Most Important Bankruptcy In U.S. History. Retrieved from Forbes: https://www.forbes.com/sites/danbigman/2013/10/30/how-general-motors-was-really-saved-the-untold-true-story-of-the-most-important-bankruptcy-in-u-s-history/?sh=5083032b7eea
DeBord, M. (2018, October 20). How GM went from a government bailout and bankruptcy to being one of the world’s best-run car companies a decade later. Retrieved from Business Insider: https://www.businessinsider.com/gm-mary-barra-management-helped-save-automaker-2018-10
General Motors. (n.d.). Retrieved from Fortune 500: https://fortune.com/company/general-motors/fortune500/
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Describe the chosen theory, research, and practice guideline or standard. Provide citations for theory and practice guidelines.

Question Description

Fundamentals of Nursing Models, Theories, and Practice discusses the theory-practice gap in detail in many chapters. As you’ve read throughout the course, there is ongoing discussion about the connection between theory and practice, and the application in day-to-day nursing activities. This assignment is designed to illustrate that although there may be a gap, other factors play an important role in decision-making and each aspect of theory, research, and practice experience are integral to well-rounded patient care.

Click the Paper tab for a link to Fundamentals of Nursing Models, Theories, and Practice and review Figure 1.4 Correlation: education, science and practice.

Think of a scenario in which theory, research, and practice interact to create good patient outcomes.

Write a minimum of 750- to 1000-word narrative explanation:

  • Describe the chosen theory, research, and practice guideline or standard. Provide citations for theory and practice guidelines.
  • Explain the relationship between the three (theory, research and practice) and discuss the role each plays in quality patient care in the scenario.
  • Explain any gaps, such as a lack of research, no practice standard, or no useable theory.
  • Determine the best course of action for making decisions in the absence of one aspect.

A minimum of two peer reviewed references is required.

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